Who Am I
I am an independent digital marketing consultant and electrical engineer….weird isn’t it? Yes, engineering and marketing are my two passions and I am super lucky to be able to do both.
Based in beautiful New Zealand but not limited by my location, I founded Arrow Leads to work alongside small and medium businesses in order to improve their digital marketing strategy.
A Numbers Person
Everything I do has a reason and it is normally backed up by reliable data. That is why I can assure you that any decision, strategy and plan we work on will be measurable and monitorable.
” You can’t control what you can’t measure” Tom DeMarco
” You can’t measure it, you can’t improve it” Lord Kelvin

a bit about me in 6 words
Half of my heart there and half in NZ
Experience in Sales & Marketing
Love Challenges
Let's DO more and talk LESS
Actions Based on Numbers
Love Building Long-term Relationships
love data - love numbers
Search Engine Facts
Google – Baidu – Bing – Yahoo
“Where to buy” + “near me” mobile queries have grown by over 200% in the past two years.
In 2020, 55% of all worldwide online traffic came from mobile, 42% from desktop.
Images are returned for 27.9% of search queries on Google
Only 0.78% of Google searchers click on results from the 2nd page